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25 Years of Crafting Spaces
Guideline was founded 25 years ago with a vision to blend elegance and functionality in design. Starting from a small studio in Dubai, we’ve grown into a multi-location practice, delivering over 1,200 projects across residential, commercial, and cultural spaces. Our commitment to quality and innovation has earned us a trusted reputation in the industry.
Let’s turn your big ideas into a masterpiece with a clear and fun process

We begin by listening. Every project starts with a conversation, about your vision, your needs, and how you live or work. This is where ideas take root.

Our design team transforms insights into visuals. Mood boards, material palettes, and spatial layouts come together to form a clear design direction that reflects your personality and purpose.

Behind every great design is great planning. We handle drawings, documentation, authority approvals, and site coordination, ensuring every element is aligned before execution begins.

With our in-house joinery and trusted trades, your space begins to take shape. We oversee every detail with precision — from structural works to the final coat of paint.

Once everything is in place and polished, we walk you through your completed space. We remain by your side post-handover, ensuring every detail lives up to expectation.

What Sets Guideline Apart
(01) Excellent Quality and services – We Build to Last
We don’t just finish projects we craft spaces that stand the test of time. Every detail, every joint, every finish is a reflection of our craftsmanship. Our obsession with precision ensures your space is not just beautiful, but built to endure.
(02) 26 Years of Proven trust
You can’t buy trust, you earn it. For over 2 decades, we’ve built long-term partnerships grounded in transparency, consistency, and integrity. Clients return to us not just for results, but for peace of mind.
(03) Value Driven Pricing
We believe in fair pricing without compromising on quality. Our cost-effective solutions are designed to maximize your investment while maintaining the highest standards.
(04) In-house facility
Our manufacturing and production facilities are equipped with modern technology-driven machinery to enable the production of quality finishes.
(05) On Time Delivery
We understand the cost of delays, so we don’t allow them. Our disciplined project management and streamlined processes ensure that deadlines are not goals, they’re guarantees.
(06) After-Sales Support & Maintenance
Our relationship doesn’t end at handover. We offer dedicated after-sales support and maintenance services to ensure your project continues to perform beautifully and reliably.

Clear, practical insights to help you design spaces that feel as good as they look.
Let’s Create Something Exceptional
